Twenty One years ago, JC Penney and other
sponsors partnered to present the first annual VISIONS:
The Women's Expo. Seventy business "pioneers" exhibited
at this inaugural event because they recognized the benefits
of marketing to women, key decision makers for their products
and services, in a non-threatening, interactive environment.
Hundreds of women attended the first event for shopping,
inspiration and fun. They came from all over Texas and
were impacted professionally, personally, emotionally,
spiritually
and physically by the information and resources provided
by the companies represented. In fact, some of our present
exhibitors were attendees at the first VISIONS and were
inspired to start their businesses by what they experienced
21 years
ago.
VISIONS has become one of the largest
events catering to women in the Southwest. Over the past
21 years, thousands of companies who have skillfully utilized
VISIONS, have found it invaluable for their marketing and
sales. Research indicates women make over 80 percent of
purchasing
decisions for their households. However, it is becoming
more and more difficult to deliver a message in every form
of
media. Face-to-face marketing and sales is still the most
effective way to engage women because they will always
have a need to see, touch, feel and smell before they buy.
Thousands
of women now choose to attend VISIONS, making it the ideal
environment to sell a product, gather leads or simply expose
a new concept. Your investment at VISIONS will benefit
your business for years to come. Our attendees respond
favorably
to participating companies by loyally supporting them with
their dollars year round. VISIONS is an event women love
to attend for shopping, enlightenment, fellowship and fun.
If there is anything we can do to
assist you, please don’t hesitate to call. Thank
you for the opportunity to earn your business!
